The Privacy Commissioner for Personal Data (Privacy Commissioner), Ms Ada CHUNG Lai-ling, published an article titled “Risks Brought by AI Deepfake” on Hong Kong Lawyer.
In the article, the Privacy Commissioner pointed out that when artificial intelligence (AI) deepfake technologies are exploited for malicious purposes such as cyberbullying and scams, they can inflict profound and lasting harm to individuals. She emphasised that any collection and use of personal data to create deepfakes is subject to the requirements of the Personal Data (Privacy) Ordinance.
The Privacy Commissioner also introduced the “Abuse of AI Deepfakes: Toolkit for Schools and Parents” (Toolkit) published by her Office in December 2025. The Toolkit provides practical recommendations to schools and parents, aiming to assist them in handling deepfake incidents involving children and young people, as well as safeguarding their privacy in relation to personal data.
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